人们是怎样找到你的博客的?

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这篇文章是“如何构建博客访问”系列的一部分(去看看How to Build Blog Traffic

如果我们的目标是要增大我们博客的访问量,那首要问题就是要问问自己:人们第一次是如何得知我们的博客的?了解人们如何得知我们的博客,并来访问它,将会帮助我们了解如何使用技术来提高博客的“可见性”。

那么,人们是怎样找到我们的呢?

  1. 别人的网站。别人,也许是朋友、同事、或者陌生人,知道你的网站,并且做了链接。如果以这点为线索,并且你又有很多朋友,那这也许就能明白访问量从何而来了。
  2. Google或其他搜索引擎。搜索引擎就好像蜘蛛网一样遍布互联网上的每个网站。也不知道他们是怎么找到你网站并对它们进行索引的。某人搜索一样东西,在搜索结果里看到了你的网站。你的网站很有名气,并且有很多有很多人都链接了你,因而在搜索结果中排得就比较靠前,更多的人可以通过这种方式访问到你的网站。
  3. 被书签标记过。是的,也许这不是人们第一次找到你的方法,但这也许是他们第二次访问你的方法。如果你改变了博客的域名、路径或文件名,那别人就无法再通过书签回访你了。“The longer your blog is around, and the more popular, the bigger an issue this becomes.”
  4. Newsfeeds。比如Bloglines, MyYahoo, 和Personalized Google这些阅读器都推介了很多流行、并且很有趣的feeds。你可以很容易的为你的“读者们”制作一个feed,以便被他们添加到自己的收藏夹中,来逐渐提高你变得更“热门”的机会。
  5. 公共书签工具。Del.icio.us(美味书签),Digg,Stumbleupon都会记录什么人链接过,并且高亮显示“人气”最高的链接。
  6. 某人将你的博客地址发送给其他人。你可以在博客里放一个“推荐给朋友”的表单功能。
  7. 印刷品。倘若你有在出版媒体的经历,那会为你的网站吸引来很多人,特别是如果这个媒体也有在线模式。打算出版印刷了?找到光顾过你网站的记者,并礼貌的写封邮件,内容要包含一些介绍和案例,作为他们可以为你博客写专题的资料。

这些是我所知道的主要类别。我还遗漏了哪些更显而易见的吗?如果是,请在回复中告诉我。

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相关文章(英文): How to Build Blog Traffic - Community How to Build Blog Traffic - Content How to Build Blog Traffic - Intro How to Make Money with Your Blog

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